Test Bank for Entrepreneurial Small Business 4th Edition by Katz and Green

Test Bank for Entrepreneurial Small Business 4th Edition by Jerome Katz and Richard P. Green 

This is completed Entrepreneurial Small Business 4th Edition by Jerome Katz and Richard P. Green Test Bank

Product Description

Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.
Entrepreneurial Small Business 4th Edition by Jerome Katz and Richard P. Green 
Entrepreneurial Small Business 4th Edition by Jerome Katz and Richard P. Green

Table of content

PART I: ENTREPRENEURS AND IDEAS: THE BASIS OF SMALL BUSINESS
Chapter 1: Small Business: Its Opportunities and Rewards
Chapter 2: Small Business Entrepreneurs: Characteristics and Competencies
Chapter 3: Small Business Environment: Managing External Relations
Chapter 4: Small Business Ideas: Creativity, Opportunity, and Feasibility
PART II: SMALL BUSINESS PATHS AND PLANS
Chapter 5: Small Business Entry: Paths to Part-Time Entrepreneurship
Chapter 6: Small Business Entry: Paths to Full-Time Entrepreneurship
Chapter 7: Small Business Strategies: Imitation with a Twist
Chapter 8: Business Plans: Seeing Audiences and Your Business Clearly
PART III: MARKETING IN THE SMALL BUSINESS
Chapter 9: Small Business Marketing: Product and Pricing Strategies
Chapter 10: Small Business Promotion: Capturing the Eyes of Your Market
Chapter 11: Small Business Distribution and Location
Chapter 12: Marketing Plans: Saying How You’ll Get Sales
PART IV: CASH, ACCOUNTING, AND FINANCE IN THE SMALL BUSINESS
Chapter 13: Small Business Accounting: Projecting and Evaluating Performance
Chapter 14: Cash: Lifeblood of the Business
Chapter 15: Small Business Finance: Using Equity, Debt, and Gifts
Chapter 16: Assets: Inventory and Operations Management
Chapter 17: Small Business Protection: Risk Management and Insurance
PART V: MANAGEMENT AND ORGANIZATION IN THE SMALL BUSINESS
Chapter 18: Legal Issues: Recognizing Your Small Business Needs
Chapter 19: Human Resource Management: Small Business Considerations
Chapter 20: Achieving Success in the Small Business

Product details

  • Language: English
  • ISBN-10: 0078029422
  • ISBN-13: 978-0078029424
You will be guided to the product download page immediately once you complete the payment.
Need other solution manual / test bank ?
Go to getbooksolutions.com and type solution manual or test bank name you want in search box.
Also, you can read How to Instant download files after payment .
If you have any questions, or would like a receive a sample chapter before your purchase, please contact us via email : support@getbooksolutions.com

See more: 

People Also Search:

entrepreneurial small business 4th edition pdf
entrepreneurial small business 4th edition pdf download
entrepreneurial small business 4th edition free
entrepreneurial small business 4th edition table of contents
entrepreneurial small business 4th edition free download
entrepreneurial small business 4th edition pdf free

Comments

Post a Comment